Shanghai Xintiandi The ICSC Reposition & Renovation Program
On November 25, China Xintiandi attended the International Council of Shopping Centers (ICSC)'s Reposition & Renovation Program to explore what impact the rise of e-commerce is having on shopping malls. The event brought together professionals from the commercial real estate industry, giving them the chance to discuss the economic situation and common practical issues the industry is facing. Ms. Carrie Liu, General Manager – Commercial of China Xintiandi, was a guest speaker. In her speech titled "Beyond 'More Entertainment and F&B'", she shared several case studies on the topic. Using China Xintiandi Taipingqiao project as an example, she talked about how China Xintiandi has created a unique consumer experience through the innovative combination of retail, entertainment, F&B and the arts, and also highlighted how the project has successfully adapted to the growth of e-commerce.
(Ms. Carrie Liu, General Manager – Commercial of China Xintiandi, participated in the ICSC Reposition & Renovation Program.)